Tag Archives: internet marketing

Marketing Elements Through Which Everything Flows

| April 26, 2012

During the last six weeks the topics at our Mind Masters meetings have focused on the essential aspects of a marketing system. Yes, marketing is not only a system, it may be the most important system in any business. We recognized that before you can put all the elements into a system you must gather the “pieces parts.”

To help you determine the current viability of your marketing elements (and ultimately, your marketing system) let’s see what you have in place.

  • How about an active mailing or email list? Do you have from 500 to 2,000 on this list that
… Read More

The Power of Ideas 3

| July 13, 2010

How many times has someone let you know there was a misspelled word on your flyer, brochure or web site? Those mistakes affect how professional you are perceived you to be. Again, when Mind Masters members’ have an expertise, they willing share it so their fellow members can gain some insight. Since small business owners do it all, Laurie’s editing tips were the perfect information we all could use.

Quick Proofreading Tips

Let’s face it: spell-check isn’t enough. Word processing software just isn’t smart enough to distinguish between “to,” “two,” and “too”; only a human brain can do that. The … Read More

The Power of Ideas 2

| July 8, 2010

Mind Masters members’ have skills, experiences and expertise that they willing share with fellow members each week. Again how you present yourself to your market creates a perception. With a highly visual audience, a good photograph is on of the essential tools. Our member Barbara Steinberg shared her expertise, so we all can manage the perceptions we want our market to have.

Tips from a professional photographer for a successful portrait session.

  • Review the photographer’s portfolio to see the style of his or her work.
  • Request a variety of expressions. Include a fun smile, a warm friendly smile, or a
… Read More

All About Internet Marketing

| May 2, 2006

By Debra Simpson

People opt for internet advertising methods because practically half of the world’s population knows HTML. If you have your own business, you have to decide on what internet advertising method works for you. Ask yourself what are you going to avail yourself of the expensive internet advertising methods or the cheap ones? Others will pipe in “expensive!” immediately, but they don’t know cheap internet advertising method attracts great benefits as well.

Here’s the lowdown and a comparative look on the cheap and expensive internet advertising methods:

The Expensive

  • Pop-ups
    Not only are these expensive, but also outright
… Read More