Why am I hearing time management and over whelm issues from many members? As a business owners, it’s easy to get caught up in the bustle of day-to-day business. As things begin to open up the drive to reach out and catch up on financial goals can be tempting to allow oneself spending a significant portion of time fighting the myriad fires that crop up every day. Instead, it is getting more important to take the time to step back and set “laser-sharp” priorities that focus on what’s really important – and keep from spending time on what’s not.
I love telling the story of an entrepreneur in Des Moines, Iowa who had a dream. He had a successful welding business and he liked to tinker. In 1903 to be able to carry supplies and deliver machine parts to his customers, George built an engine for a buckboard to make it easier to carry those parts. He later built another engine for a carriage to take his family out in. Today George’s “truck” sits in the back field of an Iowa farm, rusted and rotted. Maybe his dream was to sell his idea, maybe it was only to create … Read More
Is It Time for a Branding Makeover?
“The quality of a person’s life is in direct proportion to their commitment to excellence, regardless of their chosen field of endeavor.” Vince Lombardi
Do you remember the real Colonel Sanders? Not the fake characters that have been popping up on all the KFC TV ads lately. Having had the opportunity of meeting the original Colonel Sanders, it really frustrates me to see these imitators. The Colonel was focused, dedicated to the quality of his products and determined that all the franchises show up “giving the best”.
Having spent the last few weeks… Read More
As an entrepreneur going it alone during some of these tough times can knock you flat. What have you encountered in your business this year? Are staying ahead? Have you stepped back? What have you learned and are you using the learning to move? How often have you let yourself go down that dark road and beat yourself up when things didn’t turn out according to “plan”? As you entered this Quarter did you adjust your plan? This is the time to step up and step “out”!
My members know I enjoy watching “Shark Tank”, a group of successful entrepreneurs … Read More
During an interview last week on a topic of “finding my purpose” that I contributed to a collaborative book Life Wisdom Word Search: Yoga for the Brain, I was asked if I thought that small business owners know their purpose? My answer was no.
Let’s talk about this. You see I think most business owners either have a skill, see a market that will make them money or have worked for someone and know they can do it better. There is also misunderstanding at times between Purpose and Vision.
Your Vision is the big picture of what the future … Read More
With so many businesses struggling during this time, the marketing Holy Grail is your email list. We have been told that if you have a big list you have tremendous marketing leverage.
Is this true? Most likely yes, as we have been locked down and seen businesses changing.
If I look at my e-mail list, which I have added to over the too many years to count, I see a lot of changes. People opt out without any need to explain, some emails just get kicked back because they no longer exist. Some of the people I know, some I … Read More
Riptides or rip currents are powerful currents that flow away from shore. Swimmers caught in riptides can quickly be pulled out to sea, and often drown struggling against the current. Knowing rip current behavior and having a survival plan can make the difference between life and death.
Right now, as things have slowed down, businesses are likewise caught in a riptide of economic turbulence. Fear can set in, some have stopped investing in the things that keep the business visible; networking, advertising, asking for testimonials. Your Success is built on a variety of choices you make, review the following to … Read More
Since the beginning of the Pandemic lock down I have been challenging Mind Masters members to continue moving forward by posing questions like, are you keeping up with the pace of change? The pace of technology? The pace of your marketplace? The pace of your competition? The dilemma of these questions struck me as well. I fully admit that there are a couple of things on my plate that are challenging and I have put on the back burner, but by not dealing with what will move a person or business owner forward only creates stress. How much do I … Read More
After 29 years of in person Mind Masters meetings, and having to pivot at least for the time being, what really made members wake up to how important being surrounded by an entire team of entrepreneurs has meant in keeping the focus on growing their businesses, really meant. Market places may be slow for businesses and inertia and fear perhaps has taken over. The Mind Masters teams have worked to understand each other’s challenges and concerns which helped members gain a continuous stream of solutions – systems, tools, and a path to personal, professional and financial growth even during uncertain … Read More
Ask the right questions – what needs improvement, becomes increasingly important during economic uncertainty. Knowing which moves helped you win the game of business is your play back of what worked for you. It allows you to look backward to the extent required to give you a proper perspective on the present.
Analyzing each situation prior to setting results, strategies and actions is critical for generating or sustaining competitive advantages, especially when facing this dynamic environmental trend which can affect your business performance positively or negatively. Your main task is to explore the outside factors (that can imply what opportunities … Read More