Build From Your Strengths

As business owners keeping pace with the changes in technology can sometimes =, it reminded me of one of the keys I wrote about in my Master the Game of Business book, “work from your strengths”. 

You have the opportunity to do what you do best everyday; but chances are you don’t because you are not investing your time making the most of the strengths, skills and resources you already have. Psychologists have studied the effect that when you’re focusing on strengths, you have higher productivity and increased overall satisfaction with results. 

When a business owner focuses on the businesses Read More

Commitment, Your Best Execution Strategy!

What comes to mind when you think of the word COMMITMENT? Hopefully as a business owner you understand that commitment requires a program of goal setting joined with a decision to take action.  Being a self-starter means you are focused on a desire that you hold in expectation with a belief that it will be realized.  

The challenge comes when the words you use about yourself, your dreams, and those around you impact you, in a way that most of us underestimate. Words are our first weapon in the battle for keeping our commitment to what we say we want. Read More

Work from Your Strengths

“Unless you try to do something beyond what you already mastered, you will never grow.” Ralph Waldo Emerson

You have the opportunity to do what you do best everyday; but chances are you don’t because you are not working from your greatest assets, your strengths. Do you realize you have barely scratched the surface of your potential? Most people do not have a clue to what their strengths are and allow their weaknesses to take hold.

According to Tom Rath in his book “Strengths Finder”, you devote more time fixing your shortcomings than developing your strengths. If you always work … Read More

Strengthen Your Brand Identity

Customers make the heart of your business beat with their desire to choose products, services and experiences that meet their needs, fit their values, engage their emotions and respond to their desires. Your role is to transform prospects into customers and customers into fiercely loyal advocates. As your own marketer you have to be heard over the marketing noise that is everywhere, (TV, newspapers, on every street corner, now even at the movies). You then have to overcome the skepticism of the more sophisticated consumer.

In creating a Personal Brand it is important to understand that all of this starts … Read More

A New Year, New Goals, New Opportunities!

Now that you have things sorted out and put together, put last year behind you, scrap the old plans and get ready for a new start. New things require new strategies, new tactics and new plans. There’s an old saying – if you always do what you’ve always done, you’ll always get what you’ve always got. Einstein may have put it better when he defined insanity as doing the same thing over and over, while expecting different results.

Recently our Mind Masters Licensee Facilitator Erin Samaniego posted some ideas that support what we all need to change and recognize in … Read More

Are You Preparing to Thrive and Survive?

Where is your business now in relation to this years goals and plans. Is your business thriving and surviving?  As business owners we are all playing a high stakes game of on and done and it’s our responsibility to the hero of our business.

So let me ask you, do you have your finger on all the aspects of the business?  As a business owner with so many conflicting priorities, and so much information out there trying to sell you the next most important idea, gadget, or technology, how do you make good decisions and concentrate on the critical matters? Read More

What Does Freedom Mean to You?

What is it inside of people that makes them willing to risk everything they have to be in business?  Is it to join the league of greats like Ford, Carnegie, Hearst, Jobs, Gates or just to have the freedom of being in a business of their own?

Perhaps it is the spirit passed down by parents or grandparents who ran the butcher shops, bakeries and small service businesses from the beginning of time.  Some say it is a burning desire that hits like a flash of lightning or an idea that begs to be developed.

At the height of it Read More

What Does It Really Take to Generate Referrals?

Last week at Mind Masters I posed that question about generating referrals. It came out of one my own experiences that week from a member I had 30 years ago.

Their referral was for a “partner” the sisters were bringing into the business and felt what they had received from Mind Masters to build their practice would help this person be better prepared to take on marketing and growing herself. You see it wasn’t about how to be a chiropractor but about how to grow her business.

In marketing, getting referrals is a primary tactic for generating new business. But … Read More

How to Cope with CHANGE

Here it is half of the year is finished.  How many of you after these several months working day and night to achieve those goals you set in January to create a new service, introduce a new product or even design a new business model – all at once find all the drive that brought the initial motivation and excitement has melted away, the steam has run out, the place you are in is comfortable and the dream world has slipped out from under?

This is the wakeup call.  You must reawaken the drive and motivation, you must motivate yourself!  … Read More

Choose Your Success

What is it inside of people that makes them willing to risk everything they have to be in business?  Is it to join the league of greats like Ford, Carnegie, Hearst, Jobs, Gates or just to have the freedom of being in a business of their own?

Perhaps it is the spirit passed down by parents or grandparents who ran the butcher shops, bakeries and small service businesses from the beginning of time.  Some say it is a burning desire that hits like a flash of lightening or an idea that begs to be developed.

At the height of it Read More