Tap Your Massive Potential for Greater Success
“Unless you try to do something beyond what you already mastered, you will never grow.” Ralph Waldo Emerson
As you look to preparing for 2024 you must positively expect good things to happen. Your belief and attitude about business, money, relationships, education, IQ, the government, what you’re capable of, how deserving you are and more will be the seeds that determine your success.
Your negative beliefs or catalog of regrets are what science calls negative bias, and are what hold you back. What it will take to set your plans in action is learning how to install new beliefs, and … Read More
Since COVID I have noticed many business owners having difficulty reconnecting, whether with customers or even prior networking groups.. As a growing business owner are you getting caught in the hyper-competitive market environment? When you work alone it is often difficult to fulfill all the roles you have to play. So how do you stay competitive? I often harp on the importance of staying focused to the high-priority, high payoff areas of the business, but when you are doing it all, everything seems “high priority”. But being in business means staying connected to the people who do business with you … 
As a growing business owner are you getting caught in the hyper competitive market environment? When you work alone it is often difficult to fulfill all the roles you have to play. So how do you stay competitive? I often harp on the importance of staying focused to the high priority, high payoff areas of the business, but when you are doing it all, everything seems “high priority”. But being in business means staying connected to the people who do business with you as well as the people who refer business to you.
Most small business owners don’t have anyone to report to on a daily, weekly or even monthly basis. Sure, you’re self-starters, you’re proactive. You get stuff done—and in some cases, at least some of the time—you get a lot done.
Customers make the heart of your business beat with their desire to choose products, services and experiences that meet their needs, fit their values, engage their emotions and respond to their desires. Your role is to transform prospects into customers and customers into fiercely loyal advocates. As your own marketer you have to be heard over the marketing noise that is everywhere, (TV, newspapers, on every street corner, now even at the movies). You then have to overcome the skepticism of the more sophisticated consumer.
Now that you have things sorted out and put together, put last year behind you, scrap the old plans and get ready for a new start. New things require new strategies, new tactics and new plans. There’s an old saying – if you always do what you’ve always done, you’ll always get what you’ve always got. Einstein may have put it better when he defined insanity as doing the same thing over and over, while expecting different results.