Category Archives: Articles

How Are You at Setting Priorities?

Why am I hearing time management and over whelm issues from many members? As a business owners, it’s easy to get caught up in the bustle of day-to-day business. As things begin to open up the drive to reach out and catch up on financial goals can be tempting to allow oneself spending a significant portion of time fighting the myriad fires that crop up every day. Instead, it is getting more important to take the time to step back and set “laser-sharp” priorities that focus on what’s really important – and keep from spending time on what’s not.

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Does your Brand stand out?

Is It Time for a Branding Makeover? 

“The quality of a person’s life is in direct proportion to their commitment to excellence, regardless of their chosen field of endeavor.” Vince Lombardi

Do you remember the real Colonel Sanders? Not the fake characters that have been popping up on all the KFC TV ads lately. Having had the opportunity of meeting the original Colonel Sanders, it really frustrates me to see these imitators. The Colonel was focused, dedicated to the quality of his products and determined that all the franchises show up “giving the best”.

Having spent the last few weeks

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What’s Keeping You Afloat?

As an entrepreneur going it alone during some of these tough times can knock you flat.  What have you encountered in your business this year?  Are staying ahead? Have you stepped back? What have you learned and are you using the learning to move? How often have you let yourself go down that dark road and beat yourself up when things didn’t turn out according to “plan”?  As you entered this Quarter did you adjust your plan?  This is the time to step up and step “out”!

My members know I enjoy watching “Shark Tank”, a group of successful entrepreneurs … Read More

Pursue Your Goals with More Meaning

During an interview last week on a topic of “finding my purpose” that I contributed to a collaborative book Life Wisdom Word Search: Yoga for the Brain, I was asked if I thought that small business owners know their purpose? My answer was no.

Let’s talk about this. You see I think most business owners either have a skill, see a market that will make them money or have worked for someone and know they can do it better. There is also misunderstanding at times between Purpose and Vision.

Your Vision is the big picture of what the future … Read More

Your Greatest Business Asset besides You

With so many businesses struggling during this time, the marketing Holy Grail is your email list. We have been told that if you have a big list you have tremendous marketing leverage.

Is this true? Most likely yes, as we have been locked down and seen businesses changing.

If I look at my e-mail list, which I have added to over the too many years to count, I see a lot of changes.  People opt out without any need to explain, some emails just get kicked back because they no longer exist.  Some of the people I know, some I … Read More

Your Success is a Full Time Job, Keep it Going!

Since the beginning of the Pandemic lock down I have been challenging Mind Masters members to continue moving forward by posing questions like, are you keeping up with the pace of change?  The pace of technology? The pace of your marketplace? The pace of your competition?  The dilemma of these questions struck me as well.  I fully admit that there are a couple of things on my plate that are challenging and I have put on the back burner, but by not dealing with what will move a person or business owner forward only creates stress. How much do I … Read More

Step Back – Are You Asking the Right Questions?

Ask the right questions – what needs improvement, becomes increasingly important during economic uncertainty. Knowing which moves helped you win the game of business is your play back of what worked for you. It allows you to look backward to the extent required to give you a proper perspective on the present.

Analyzing each situation prior to setting results, strategies and actions is critical for generating or sustaining competitive advantages, especially when facing this dynamic environmental trend which can affect your business performance positively or negatively. Your main task is to explore the outside factors (that can imply what opportunities … Read More

Facing the Covid 19 Storm

As I was looking for a message that would serve everyone, in particular entrepreneurs, I found a quote written  by James Allen in his book
As a Man Thinketh, that certainly fits this time of chaos.

Tempest-tossed souls, wherever you may be, under whatsoever conditions ye may live, know this—in the ocean of life the isles of Blessedness are smiling, and the sunny shore of your ideal awaits your coming. Keep your hands firmly upon the helm of thought. In the bark of your soul reclines the commanding Master; He does but sleep; wake Him. Self-control is strength; Right Thought

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Understand the Value of Networking

Having spent a good part of my early life shy and introverted the idea of marketing myself was the biggest challenge I had to overcome.  It meant I would have to overcome the fear of talking to people or risk not accomplishing my goals. Putting myself into first a monthly networking group and then a weekly executive group got me out of those uncomfortable feelings (small steps).

Networking helped me focus on helping other people with their challenges.  So I built my Success Motivation business and Mind Masters program by Networking, which provided me with lessons along the way that … Read More